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From149US$ /night
Check-in
28Oct2025Select date
Check-out
29Oct2025Select date
Rooms and Guests2 Guests, 1 Room
Key details

About the Hotel

Piazza Santa Maria Novella 24, Florence, Italy, 50123

Hotel L'Orologio Firenze - Wtb Hotels - A timepiece-themed 4-star hotel with Finnish sauna and rooftop dining views of Santa Maria Novella

Located steps from buzzing Piazza Santa Maria Novella, this distinctive Florence hotel draws inspiration from vintage timepieces, featuring custom Rolex watch-winder-shaped taps and collectible horological displays throughout. The 4-star Hotel L'Orologio Firenze occupies a prime position near Via Tornabuoni's designer stores and a 5-minute walk from the Duomo. Guest rooms showcase Florentine-style furnishings with dark wood paneling, leather accents, and marble bathrooms equipped with bathrobes and slippers. A wellness center provides a Finnish sauna, steam bath, and chromotherapy treatments. The top-floor restaurant serves breakfast with panoramic square views, while the L'O lounge bar offers cocktails and light meals. The property sits 10 minutes from Santa Maria Novella station and 6 miles from Peretola airport. Major attractions including Ponte Vecchio, Palazzo Vecchio, and the San Lorenzo market are within a 5-minute walk.

Pros

Custom watch-themed interior design elements throughout

Rooftop dining area with panoramic views of Santa Maria Novella

Complete wellness center with Finnish sauna and chromotherapy

Pet-friendly policy with no additional fees

Cons

6 miles distance from Peretola Airport

Busy tourist area around Piazza Santa Maria Novella

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Select your room type

Cozy rooms, spacious suites, and family-friendly homes, all with flexible cancellation policies & special deals
Superior Double Room
2 persons
16 m² 
1 King-size bed
Shower
Heating
Deluxe Double Room
2 persons
17 m² 
1 King-size bed
Shower
Heating
Family Room
2 persons
50 m² 
2 Single beds or 1 Queen-size bed
Heating
Bathtub
Superior Single Room
2 persons
14 m² 
1 Single bed
Heating
Bathtub
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Getting around

Easily find local transportation options to help you explore

City Centre
Florence200 m
Airports
Peretola (FLR) 6.8 km
Galileo Galilei (PSA) 80.8 km
Train
Florence Santa Maria Novella Railway Station400 m
Bus
Bus stop200 m

Facilities

Enjoy premium amenities for a relaxing stay with your pet

General

  • No smoking on site
  • Free Wi-Fi
  • Parking
  • Safe deposit box
  • 24-hour reception
  • Pets allowed
  • Rooms/ Facilities for disabled
  • Security
  • Luggage storage
  • Allergy-free rooms
  • Lift
  • Currency exchange
  • Smoke detectors
  • Fire extinguishers
  • Key card access

Sports & Fitness

  • Fitness centre

Guest Parking

  • Electric kettle

Services

  • Paid shuttle service
  • Valet parking
  • Pet amenities available
  • Room service
  • Housekeeping
  • Car hire
  • Laundry
  • Dry cleaning
  • Welcome drink

Dining

  • In-room breakfast
  • Snack bar
  • Bar/ Lounge area
  • Special diet menus

Business

  • Meeting/ Banquet facilities
  • Fax/Photocopying

Children

  • Cots
  • Babysitting/Child services

Facilities for people with disabilities

  • Toilet for disabled
  • Bathroom for disabled

Spa & Leisure

  • Leisure/ TV room
  • Sauna

Room features

  • Air conditioning
  • Heating
  • Mini-bar
  • Soundproofed rooms
  • Sitting area
  • Ironing facilities

Bathroom

  • Washing machine
  • Free toiletries

Self-catering

  • Electric kettle

Media

  • Flat-screen TV

Room decor

  • Parquet floor
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Location

Piazza Santa Maria Novella 24, Florence, Italy, 50123
Map view
Piazza Santa Maria Novella 24, Florence, Italy, 50123
Nearby
Church
Basilica of Santa Maria Novella
130 m
Museum
Strozzi Palace
430 m
Church
Battistero di San Giovanni
540 m
Square
Piazza della Repubblica
570 m
Church
Ognissanti Church
530 m
Museum
Medici Chapel
470 m
Restaurants
Chianineria Trattoria dall'Oste
420 m
Via De' Cerchi 40/R Via Alamanni 3/5 R Firenze
Vincanto Ristorante
10 m
Piazza di Santa Maria Novella 29 Rosso
Verdoliva Trattoria Toscana
80 m
Piazza di Santa Maria Novella 25R
Ristorante Giglio Rosso
180 m
Via Panzani 35/R
Restaurante Il Latini
320 m
Via Dei Palchetti 6/r
Ristorante Alla Griglia
190 m
Via Dei Banchi 25/R Via dei Banchi 25R
Braceria Bisteccheria Ristorante Santa Maria Novella
150 m
Via della Scala
Trattoria Za Za
560 m
26r Piazza del Mercato Centrale
Gelateria “Pasco”
100 m
Piazza di Santa Maria Novella 16R
Caffe Santa Maria Novella
110 m
Via della Scala 1/r
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Check-in
28Oct2025Select date
Check-out
29Oct2025Select date
Rooms and Guests2 Guests, 1 Room