Ham Yard Hotel, Firmdale Hotels, London

Ham Yard Hotel, Firmdale Hotels - A 5-star Soho oasis with a private cinema, bowling alley and rooftop garden

Located in London's vibrant Soho district, Ham Yard Hotel revolves around a tree-filled garden with bronze sculpture centerpiece. The London hotel features 91 individually designed rooms and suites by Kit Kemp, plus 24 residential apartments and 13 independent stores. Ham Yard Hotel offers a modern European restaurant with two AA rosettes, alongside a buzzy bar with outdoor dining space. Guest amenities include a 1950s-style bowling alley imported from Texas, a private cinema, spa facilities, and a rooftop terrace featuring a kitchen garden and bee hives. The property's marble and oak bathrooms come equipped with double basins, deep bathtubs, and TVs. The surrounding area provides direct access to Piccadilly Circus, Mayfair shopping, and multiple theaters. Ham Yard Hotel, Firmdale Hotels sits within walking distance to major cultural attractions including the National Gallery and Trafalgar Square.

Pros

The hotel maintains two rooftop bee hives tended by a dedicated beekeeper

A collection of books focusing on London history, arts, culture and global issues is available

The bowling alley features an original 1950s design with private bar

The property includes 13 independent retail stores for guest convenience

Cons

The surrounding Soho area can get busy and noisy

The hotel's central location means some rooms may experience street noise